The influence of advertising on the purchase of pharmaceutical products

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Title: The influence of advertising on the purchase of pharmaceutical products
Author: Valečková, Jana
Date issue: 2012
Citation: Ekonomická revue. 2012, roč. 15, č. 3, s. 177–189.
URI: http://hdl.handle.net/10084/95743
URI: http://dx.doi.org/10.7327/cerei.2012.06.04
http://www.ekf.vsb.cz/miranda2/export/sites-root/ekf/cerei/cs/okruhy/Papers/VOL15NUM03PAP04.pdf
ISSN: 1212-3951
DOI: 10.7327/cerei.2012.06.04
Note: Chybné DOI
Type: article
Document version: publishedVersion
Access rights: openAccess
Rights: © Vysoká škola báňská - Technická univerzita Ostrava

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