Browsing 654 - Katedra řízení průmyslových systémů / Department of Industrial Systems Management by Subject "big data"

Now showing items 1-1 of 1

Growth hacking and international dynamic marketing capabilities: a conceptual framework and research propositions

Bargoni, Augusto; Jabeen, Fauzia; Santoro, Gabriele; Ferraris, Alberto (International Marketing Review. 2023.)