Netradiční využití vybraných metod a nástrojů managementu kvality.

Abstract

The thesis deals with untraditional use of methods and tools of quality management in the method of target costing when determining the target price of the product. The thesis describes procedure of the proposed solution of exploration requirements and design price of the product in the form of interactive querying. QFD method, respectively matrix diagram of the method called "House of Quality" is part of the evaluation of interactive querying and reinforces the information obtained from this survey. “Method of examination of the application requirements and the price of the product” extends the basis under which is established the target price. Knowledge of requirements and consumers' willingness to pay for requirements is a critical factor in determining the correct target price of the product.