Řízení spotřebitelských úvěrů v bankovní instituci

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Hřib, Petr

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The aim of this Dissertation is an assessment of a specific type of client that bears the highest level of inherent risk for banking industry and present suggestions of solutions regarding the proper communication towards this specific client group. The Dissertation is divided into four chapters. In the first part I will focus on the theory and fundamentals of consumer loans, their structure, range of their application and the requirements the consumers are involved in order to obtaining the loan. The second chapter depicts the particular financial institution and its communication channels with the debtors. Using pivot tables and the Pearson’s coefficient I will critically evaluate the correlation among the specific variables. Based on the comprehensive examples previously identified the last chapter is dedicated to the proposals and recommendations for potential solutions.

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Import 29/09/2010

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consumer lending, prevention, cash, debtor, dependence

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