Návrh strategie dalšího využití multifunkčního sportoviště v Těškovicích
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The pupose of my thesis was to suggest a strategy for the further use of a multifunctional sports field in Těškovice. EU assisted in the funding of the construction.
Input to the setting of the right strategy was information from an extrenal and internal analysis, including creation of SWOT analysis and assessment of questionnaire. We did’t forget expiry time, which applies on projects financed from the public funds.
In connection to the results in strategic analysis steps were interpreted and these steps leads to on option of stategic axpansion and includes logo, job for responsible person and spread of offer of cultural and sports actions carried out in the area of the sports field.
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Import 26/06/2013
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stratégy, strategic management, strategic process, strategic expansion, multifunctional sports field, endowment, operational program, sports event, cultural event, free-time activities, respondents, SWOT analysis, CAB analysis, external and intrenal analysis, internet sites, co-operation, financial middle