Identifikace příležitostí a hrozeb pivovaru
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Humplíková, Beáta
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The title of bachelor's thesis is Identification of Opportunities and Threats for Brewery. The main objective this thesis is mapping external environment. The firm was characterized and described and applied methods SWOT and PEST on it. The result is mapping external envionment.
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Import 21/10/2013
Subject(s)
PEST, SWOT, strategic analysis, strategy, brewery, Radegast, beer