Návrh marketingového mixu pro studentské ubytovací zařízení
Loading...
Downloads
9
Date issued
Authors
Podpinka, Lukáš
Journal Title
Journal ISSN
Volume Title
Publisher
Vysoká škola báňská - Technická univerzita Ostrava
Location
Signature
Abstract
Objective of this bachelor thesis was proposing a marketing mix for newly built student
accommodation facility Campus Palace. Investigate requirements for the new campus and what
facilities should the contractor provide, so the demands of the potential customers will be well met.
Description
Import 05/08/2014
Subject(s)
Marketing mix, student accommodation, product, price, distribution, communication, environment, kampus