Návrh podnikatelského plánu pro malou firmu v odvětví výroby nápojů

Abstract

This bachelor thesis deals with the design of a business plan for a small company in the soft drinks sector. The first part of this work explains the theoretical bases that relate to parts of the analysis of the current company, recommendations for the company and business plan. The results from the analysis of the current situation of the company are used in the recommendations for the company, which are applied in the business plan. The output of this work is a business plan for the company White s.r.o, which will be applied by the company.