Analýza firemní kultury ve vybrané organizaci

Abstract

The goal of the bachelor thesis is to analyse the corporate culture in a selected company. Following these results gained through the survey there is another goal to recommend suitable following steps to a management of the company which will increase the level of the corporate culture, its' general understanding by employees, and therefore to a higher level of efficiency. The thesis is divided into two main parts. These are theoretical and methodological part and practical and utilization part. The content of the first one is to define theoretical background regarding the corporate culture. It means elements of corporate culture, its' structure, typology and so on. The purpose of practical and utilization part is to transform the knowledge gained from theoretical and methodological part into specific environment of selected company. The conclusion of the thesis is concentrated into recommendations emerging from results of the analysis. The questionnaire investigation among employees is used to discover the state of the corporate culture in a selected company.