Personální marketing ve vybraném podniku

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The subject of this diploma work is the problematics of personal marketing in a chosen organization. The theoretical part describes each subcategory of personal marketing. The practical part focuses on analysis selected activities of personal marketing in the monitored enterprise, on the basis of that are recommended particular measures to improve.

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Import 23/08/2017

Subject(s)

personal marketing, motivation, remuneration

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