Analýza spotřebitelského chování na trhu nemovitostí
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Bartoňová, Barbora
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The analysis of consumer behavior in the real estate market is the theme of my bachelor theses. It is important to know the wishes and needs of the customer. But know the buying behavior and habits important too. The aim my theses is to find out buying decision process on the real estate market of inhabitants of Kopřivnice. Where they search information about the real estate. What factors are most influence for the choice and what are their preferences and opinion. I try get using marketing research answer these questions.
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Import 04/07/2011
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consumer behavior, customer behavior, real estate market, analysis of customer behavior, analysis of consumer behavior, buying decision process