Analýza ekonomické situace podniku
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Ogurčáková, Milena
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The bachelor thesis analysing the economic situation of a company is divided into six main parts. The introduction defines the goal - on the basis of theoretical knowledge it evaluates the economic situation of Monty School company, specifically its omponent – a language school. The second part mentions methods and theoretical findings used in the processing of specific data. The third part introduces the company including its history, current activities and market position. The next one uses collected data to analyze the tipping point, identify strengths and weaknesses by the SWOT matrix, and analysis of neighborhood business and competition. The obtained results are used to suggest possible solutions that could serve as a possible improvement of the current state. The conclusion evaluates meeting the goal.
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Import 04/07/2011
Subject(s)
SWOT analysis, competition, questionnaire survey, Break-even Point, price, costs, business neighborhood