Návrh zvýšení efektivity webové prezentace projekční firmy
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Stříbný, Jan
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The introductory chapters of this bachelor thesis outline the theoretical foundations of Search Engine Optimization and Search Engine Marketing.
The next chapter analyzes the initial state of the MB-Projekt company's web presentation, including its graphics, contents and source code.
The practical section cover the application of basic procedures in web presentation optimization, based on the theoretical chapters of this thesis.
The final chapter evaluates optimization results and also shows the new web design.
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Import 11/07/2012
Subject(s)
Optimization of web sites, Search Engine Optimization, SEO, web sites, Search Engine Marketing, SEM, graphics.