Nové trendy v cestovním ruchu

Abstract

Tourist is one of the most significant branches of economy and currently is one of the fastest growing segments, which may be a response to the negative effects associated with so often inflected economic crisis. New trends in tourism, what is the thesis, can bring a competition advantage not only to a mediator but to the the whole destination and state. Therefore, the thesis is focused on the characteristics and analysis of chosen trends. The bachelor thesis is divided into six chapters which contain a theoretical and practical part. The main aim is the analysis of new trends in tourist industry under the conditions of the Czech Republic and the evaluation of suitable suggestions for further development. They should bring in the future development of selected segments of tourism.