Nové dimenze konkurenceschopnosti průmyslového podniku

Abstract

The way to success and competitiveness is not easy for any company due to many reasons. There are plenty of elements which have to be taken in consideration. Therefore it is important for a company to know these elements well and to try to work with them.

In my thesis called New Dimensions of Competitiveness of an Industrial Company I concentrate on a competitiveness of an industrial company Massag, Inc. using a multi-criteria analysis.

The thesis is composed of five parts. The first one contains a brief description of the topic discussed below. The second part is focused on a theoretical preparation and gathering information to solve the problem. The third part includes a description of basic data of the company and elaboration of analyses necessary for a competitiveness research of the company Massag Inc. The subject of interest of the fourth part is an evaluation of potential found on the basis of given analyses.

My suggestions and recommendations are based on the results of accomplished analyses and also on my personal experience in the company Massag, Inc.