Analýza faktorů ovlivňujících návštěvnost fotbalových utkání

Abstract

This work deals with the attendance of three football clubs over the last four and a half seasons. The bachelor thesis attempts to describe factors that can affect numbers of spectators coming to football matches of the observed clubs. Important is the subsequent analysis, which determines the way how the factors influence the attendance. Another part of the work focuses on the football market as a whole, but also to its component parts and their characteristics.