Podnikatelský plán pro založení fitness centra

Abstract

This bachelor thesis focuses on creating a business plan for establishing a fitness center. The aim of this thesis is to design a business plan in a way that the fitness center is feasible, profitable, and provides comprehensive services to improve the physical condition and overall health of customers. The thesis is divided into several chapters. Chapter 1 describes the introduction to the issue of the bachelor thesis. Chapter 2 explains the theoretical and methodological foundations of the enterprise, including concepts such as business plan, entrepreneurship, fitness, and many others. Chapter 3 provides the elaborated business plan itself, where the concepts from the theoretical part are transferred into practice. Chapter 4 contains proposals and recommendations that were created for the company based on the results of the business plan. The final Chapter 5 describes the conclusion of the thesis and its final opinions and evaluations.