Efektivita formální komunikace mezi manažery ve vybrané firmě

Abstract

In the introduction to my dissertation, I have formulated the aim which is to assess the effectiveness of internal communication between managers of selected company through communication flows. To achieve this aim, I have carried out the research in which respondents were answering questions related to given topic. Using research, I also wanted to find out which communication tools appears to be the most effective channels of communication between managers and how managers are satisfied with individual communication flows. I have made an effort to find imperfections which should be eliminated and turned over to company’s benefits. Based on realization and evaluation of marketing research I have proposed suggestions and recommendations for selected company in the final part. Suggestions are focused on some communication tools and on subsequent improvement of individual communication flows and actual communication between managers.