Analýza postavení graffiti ve společnosti

Abstract

The aim of my bachelor thesis is to analyze people’s perception of graffiti, satisfaction with it and possibilities of graffiti usage for advertising purposes. Target group is chosen from the age limit of 20 years and more. I find out target group’s perception of graffiti and eventual graffiti use for advertising by the questionnaire investigation. I targeted mainly people’s knowledge about graffiti and legal graffiti areas, relation to present advertisement and attributes which should graffiti advertising fulfilled.