Návrh marketingové komunikace logistické společnosti

Loading...
Thumbnail Image

Downloads

1

Date issued

Authors

Nevyjelová, Andrea

Journal Title

Journal ISSN

Volume Title

Publisher

Vysoká škola báňská - Technická univerzita Ostrava

Location

Signature

Abstract

This thesis describes the marketing communications design of the logistic company. The first part deals with the characteristics of the company. The next section describes the theoretical basis of marketing communications. The next part deals with marketing communication analysis of the company. The research is then processed by the design of marketing communications.

Description

Import 22/07/2015

Subject(s)

marketing communication, design, communication, communication mix

Citation