Analýza konkurenceschopnosti dané společnosti

Abstract

This bachelor thesis deals with an analysis of competitiveness in the selected company Česko-slezské výrobní a.s.. The aim of this thesis is to find out competitiveness of the selected company at the production market and also the company competitiveness in the sales of prefabricated modules. The content of this bachelor thesis is divided into four parts. This thesis opens with the first part and it isthe theoretical part. The second part is focused on the selected company. The third part discussesthe methods of analyses which are used for the findings of the competitiveness in the selected company.In the last part, there are displayed some suggestions and recommendations resulting from the sections listed above.