Výhody a nevýhody sjednání soukromého pojištění on-line

Abstract

The topic of thesis advantages and disadvantages of arranging private insurance online I choose because it makes me wonder how the citizens of our country consider the possibility to take out insurance through the Internet and what insurance products often concluded. The aim of this thesis was to find out through electronic query whether the clients use the opportunity to take out insurance online and what types of insurance most often closed. Based on a survey by KPMG Czech Republic, I set out the hypothesis that more than 60 % of respondents use the possibility of arranging insurance on-line. The analysis results showed that the hypothesis was not confirmed, although the possibility of arranging insurance through the Internet knows 82 % of respondents to the services currently used by only 53% of respondents. The most common types of insurance to clients via the Internet closed include travel insurance and liability insurance. Offer of the type of insurance is discussed in more detail in the 3rd Part of the thesis. 4th chapter is about research, analysis and thorough assessment of issues questionnaire, 100 participants who completed the research and answered 19 questions. A lot of the evaluation concerns advantages and disadvantages, which are subject to underwriting over the Internet, than those factors, respondent, said my suggestions and recommendations. They include visible advertising campaign, discount packages and others. Research that I conducted was for me very interesting findings. From evaluation of the questionnaire showed that many consumers still believe more traditional distribution channels in underwriting than the modern method of arranging insurance.