Analýza turistického potenciálu Uherskobrodska

Abstract

The theme of bachelor thesis is Analysis of Tourism Potential of Uherskobrodsko. The aim of the bachelor thesis is the evaluation of tourism supply in the microregion Uherskobrodsko. Based on the information introduce strenghts and weaknesses and propose some recommendations, which would lead to improve the situation in area of tourism in the microregion. The thesis is focused on characteristic of tourism potential and assumption for tourism development. It refers to the forms and types of tourism. Work focuses on factors of location and factors of realisation. The practical part of the work contains a survey on opinion and interest of the respondents of microregion Uherskobrodsko. Also includes is SWOT analysis area. The work is supplement with tables, graphs, maps and photographs.