Aplikace behaviorální ekonomie při rozhodování za rizika a nejistoty

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Olšovská, Michaela

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The purpose of this master´s thesis is to investigate the application of behavioral economics in decision making under risk and uncertainty. The theoretical part introduces behavioral economics and selected behavioral biases. The aim of the practical part is to research verify, whether people systematically deviate from the axioms of rationality in choice among risky alternatives. In conclusion, the data of the survey are analysed. Also the chi-square test is applied to examined the dependence between the answers of the respondents and the specific factors.

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Import 22/07/2015

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Behavioral economics, behavioral biases, heuristics, Prospect Theory, irrationality

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