Vliv globalizace a trendů na vybrané podniky
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Cichrová, Jana
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
CICHROVÁ, J. The impact of globalization and trends in selected companies. Ostrava: Department of Business Administration, Faculty of Economy VŠB - Technical University of Ostrava, 2011, 52 p. Diploma thesis, head: Poczatková, B.
Diploma thesis is dealing with the impact of globalization and trends in three selected companies. On the basis of making interwievs with company management the impact of globalization and trends on factors were researched. Finally, suggestion and recommendation for the better positioning of each company were made.
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Import 04/07/2011
Subject(s)
Globalization, trends, Small and Medium Enterprise, interwiev, legislative and political factors, economical factors, technological factors, customers, competion.