Zhodnocení konkurenceschopnosti poradenské firmy

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Miklošíková, Martina

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

Rapidly changing business environment forces the company effectively use its competitive advantage. The company which wants to have success and an appropriate level of profit, must also be competitive. Its existence depends on it. The concept of competitiveness can be understood as the ability of the company to successfully face the competitors that operate in similar domain. The competition is part of any kind of business. Attractive domains attract new competitors and for existing businesses competitiveness is indispensable. This thesis is presented on the above mentioned topic

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Import 11/07/2012

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Adviser, GM trend analysis, competitiveness, competitive advantage, potential, Porter's five forces theory, business environment.

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