Víno jako atraktivita cestovního ruchu jižní Moravy

Abstract

The thesis deals with the wineries in the South Moravia as well as there are preresented the wine events in the wine sub-regions of the South Moravia. In the theoretical part of the thesis there are described the theoretical bases of the tourism. This section is also dedicated to the winemaking namely the history as well as the current state of the wineries in the Czech Republic. In the practical part of the thesis there are presented important wine events in the South Moravia. The company Znovín Znojmo a.s. is described in detail and on the basis of this information it was created SWOT analysis of the company. This part also includes the survey of the specific action Znovín Znojmo a.s. The survey is analyzed and evaluated.

Description

Import 26/06/2013

Subject(s)

Viticulture, wine, South Moravia, wine events, wine region, grapevine, agriculture, attraction, tourism, production.

Citation