Měření spokojenosti klientů s léčebnými lázněmi
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The aim of this bachelor thesis was to analyze the satisfaction of visitors of the Bludov Spa which is located
close to Šumperk and to suggest its possible improvement. The result of the proposal should be an adjusting these
marketing tools which are not effective nowadays.
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marketing,questionnaire, satisfaction, health spa