Měření spokojenosti zákazníků se službami knihovny
Loading...
Downloads
5
Date issued
Authors
Dostál, Tomáš
Journal Title
Journal ISSN
Volume Title
Publisher
Vysoká škola báňská - Technická univerzita Ostrava
Location
ÚK/Sklad diplomových prací
Signature
200901711
Abstract
This bachelor thesis deals with the Customer Satisfaction Measurement of Services at a Library. The most of readers use the library several times of month. Opening hours are not suit for more than 34% of respondents. The marketing research shoved that more than 83% of respondents are satisfied.Big imperfection is the quantity of parking places near the library, browser for books and capacity of readings rooms.
Description
Import 01/09/2009
Subject(s)
measurement, marketing research, service, satisfaction. library