Kostelec – analýza nabídky lázeňských služeb

Abstract

By living my whole life close to the spa town Kostelec near Zlín, I have decided that my main aim for my thesis is the evalutian of services on offer in the spa town Kostelec near Zlin. The theoretical part focused on tourism and its main characters. Then the work spa, where I first outlined what position in the travel industry occupies. Then I defined the concept of the spa, his meaning in different directions and also wrote its rich history. In practical part my main focus is on accommodation, food, therapeutic, and supplementary services. My ain is to draw up proposals and recommendations that will lead to higher efficiency and quality of services on offer in the spa town. This will include an interesting variety of packages for lovers of sport and physical exerxise in general, and also for guests, who enjoy various trips and discovering new places.