Marketingová analýza kritických zdrojů konkurenčních výhod v oblasti válcovaného drátu

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Buda, Roman

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The aim of graduation theses is to define critical sources of competitive advantages of the metallurgy company producing hot rolled steel wire and determinate future company strategy, and show, how important is to determinate precise strategy to secure position on the market.

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Import 26/06/2013

Subject(s)

hot rolled steel wire, consumer’s market, trends, nanotechnology, competition

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