Analýza konkurence squashového centra

Abstract

With growing competition must increasingly as well contend providers of services. In my graduation theses I concentrate on selected sports center and areas in Ostrava, which provide space for relatively modern and dynamic sport called squash. In the theoretical part of my work I describe the general issue of competition and marketing services. In the practical part I analyze current condition in Squash center Ostrava and then I make analysis of selected competitors and after I propose a motions and recommendations, which could contribute to more efficient providing services and help to keep or intensify visit rate and competitiveness of Squash center Ostrava.