Analýza marketingového mixu stavební firmy

Abstract

This thesis treats i working shortly marketing mix. In the first part i orientace on shortly description choice building company, which i choose for my bachelor bachelor work. Further in this work i want to describe preferably problem marketing mix of generally aspekt, which is in marketing area very good description in each literatures. In another part is cleared up part marketing mix for choice company. Here I try this problems describe concretely for choice building company, which I chose. After then I want to describe problems in this part to the nines. In the end of the thesis there is an recommendation of the future steps which assist by means of marketing mix development building company Sisko