Studie efektivnosti prodeje a zásobování při využití strategie Multi-sourcingu a Singl-sourcingu ve vybrané společnosti

Abstract

The thesis characterises and analyses the sales model using the multi-sourcing strategy. As well it characterises and analyses the sales model using the single-sourcing strategy. The financial comparative analysis of both strategies is carried out. The conclusion is drawn and a recommendation for using a more efficient sourcing model is proposed. The thesis is based on Nestlé Česko s.r.o. conditions.