Založení fitness centra

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Gregor, Jiří

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The subjekt of my bachalor thesis is establishment of a fitness center. First part contain theoretical explanation of the subjekt were i discribe necessary administrative requirements for establishing such a business as well as marketing strategy an its feature. The practical part is contains of a brief summary of a business plan, structure of marketing strategy and a long-range finincial plan of the compeny. The aim of my Bechelor thesis was evaluace possible aspect of business making and introduce possible development in the future. The conclusion that we can draw from this thesis is that starting a business is rather difficult especially regarding its administrative part. Also establishing of a fitness center itself and its development is an expensive matter and it is necessary to have fundamental capital. Existance and functioning of such a business cannot be foreseen and success could be guaranteed only in case of positive scenario.

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Import 30/10/2012

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establishment of a company, business plan, legal form, marketing strategy

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