Analýza nákupních zvyklostí občanů města
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Stibůrková, Radka
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
Within the framework of my thesis I was dealing with the analysis of shopping habits represented by the city inhabitants. The main objective of this thesis was analysis of Bohumin town citizens´shopping habits. I have acquired all the neccessary information from the questionnaires. After the evaluation of the all information acquired, I can claim that shopping habits of citizens varies depending on wheter it is small or big shopping.
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Import 04/07/2011
Subject(s)
shopping habits, shopping behavior, czech retail market, retail market of Bohumin, market analysis