Analýza chování bulvárního publika

Abstract

The bachelor thesis deals with the behavior of the tabloid audience. The thesis describes the development of audience, characteristics of individual type sof audience and mass media. There is also a tabloid, which is intended for investigation, among other things, the most read daily press Blesk. The results of the questionnaire survey are presented in individual graphs and tables. Conscious work is elaborated by an introductory article, interview, poll and review, which relates to any context of the bachelor thesis.