Analýza návštěvnosti internetového obchodu
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Vysoká škola báňská – Technická univerzita Ostrava
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Abstract
The master thesis deals with e-shop attendance analysis. In terms of master thesis objectives analysis of obtained data and recommendation were conducted. The theoretical part of the thesis contains theory of e-shop attendance analysis, description of the e-shop and its environment and methodology of research. The practical part of the thesis contains the e-shop attendaance analysis and final recommendations.
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e-shop, analysis, attendance, acquisitions, conversion, performance, advertisement