Park Rochus a jeho turistické využití

Abstract

This Bachelor thesis deals with the tourist development and utilization of Park Rochus in Uherské Hradiště. This thesis analyses the attendance and interest of people and local elementary schools in Park Rochus. What would be the expectations of visitors and if they would be willing to come again is essential for this survey as well as the public awareness of such a place. As a source material for this issue, the SWOT analysis together with questionnaire were performed. Recommendation and conclusion of this thesis suggest new possibilities which might serve as the preventive measures in order to increase the popularity and attendance of Park Rochus and its surroundings.