Analýza konkurenceschopnosti webových stránek výrobního podniku
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Plášek, Michal
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Vysoká škola báňská - Technická univerzita Ostrava
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Abstract
The main aim of this thesis was to analyze the competitiveness of the web pages. Firstly, it was necessary to become familiarized with all important information which regards the rivals. Furthermore, the quality of web pages was compared by several analyses. Thanks to these analyses we were able to get a lot of sufficient information which led us to make a motion for company’s improvement. The conclusion of this thesis was dedicated to the results of the methods we have applied.
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Import 05/08/2014
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Competitiveness, competition, production company, website, internet, PEST analysis, benchmarking, monitoring, analysis of web accessibility, analysis of loading speed of websites, SEO analysis, social networks.