Praktické aspekty nekalých obchodních praktik

Abstract

The bachelor thesis theoretically defines unfair trade practices including those in the field of advertising, their supervision and typical examples. Furthermore, the procedure when dealing with unfair trade practices including two investigated specific complaints being provided by the Regional Trade Licencing Office (which is one of departments of the Moravian-Silesian Regional Office) is described here. The practical part deals with an analysis of provided questionnaire survey focused on consumer rights, a response to specific unfair trade practices as well as it considers a costumers’ awareness of the administrative supervision authorities.