Pojetí vybrané prodejní firmy jako učící se organizace

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Kadlecová, Karin

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

The aim of this bachelor paper is to find out if, and how much the principles of learning organization in the chosen selling firm are used. The bachelor paper consists of three parts. The first part defines the theoretical terms, which are necessary to understand the concept of a learning organization. These theoretical terms are based on specialized literature. The second part deals with the introdution of the organization, its history and the subject of its business. The third part is an analytical part, which analyses the use of the principles of learning organization in the company by the means of structured individual interviews with every individual manager in the company.

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Import 21/10/2013

Subject(s)

Selling firm, Learning organization, the concept of learning organization, The Fifth discipline, Principles of learning organization, Peter Senge, organizational learning

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