Měření spokojenosti zákazníků na trhu nábytku

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Kardošová, Lucie

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

This thesis deals with the measurement of customer satisfaction in the furniture market. The theoretical part is devoted to customer satisfaction, sales and personal product. Further, the thesis chapter on the characteristics of Furniture D5. The practical part is focused on analysis of customer satisfaction and its subsequent proposals and recommendations.

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Import 26/06/2013

Subject(s)

Customer satisfaction, customer, personal selling, product, furniture market

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