Zpracování podnikatelského plánu pro založení mikropodniku
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Vysoká škola báňská – Technická univerzita Ostrava
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Abstract
The aim of this thesis is to elaborate a business plan for the establishment of a micro enterprise and evaluate its feasibility. The established company will focus on the realization of turnkey celebrations.
The theoretical part contains the definition of terms related to the business plan, legal forms of business and the basic requirements for elaboration of a business plan.
In the practical part of this thesis are developed analytical methods in the conditions of the current market situation. The business plan includes also a financial plan and risk analysis.
In the conclusion the feasibility of the presented business plan is evaluated.
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Business plan, entrepreneurship, establishment of a new company, turnkey celebrations, PESTLE analysis, Porter´s five forces model, Risk matrix, SWOT analysis