Posouzení konkurenceschopnosti konkrétního podniku

Abstract

For this thesis was chosen topic relating to the competitiveness of a particular company because the ability to compete with other companies in the industry today is more than important. In this work the basic concepts and knowledge of literature, then describes methods and analysis, which measured the competitiveness and the application of that method is applied to the specific situation of the company. Based on the information they are given an undertaking designed to recommendations that could lead to improving both competitiveness and financial situation, or more efficient management.