Hodnocení ekonomické výkonnosti společnosti z oblasti strojního průmyslu

Abstract

The master's thesis deals with the evaluation of economic performance of the company Řetězárna Ltd. The first part is devoted to the theoretical description of the issues of economic analysis. The second part of the master´s thesis uses the knowledge gained from the theoretical part of the work master´s thesis and applies this knowledge to the company Řetězárna a.s. in the form of PEST analysis, Porter's five forces analysis, 7 S model and financial analysis. The last part of the thesis deals with the evaluation of the company Řetězárna Ltd. using a SWOT analysis, which was created by combining all the methods used with subsequent recommendations to improve the company's weaknesses and threats affecting the company Řetězárna Ltd.