Měření spokojenosti zákazníků s nákupním centrem
Loading...
Downloads
6
Date issued
Authors
Kudělka, Michal
Journal Title
Journal ISSN
Volume Title
Publisher
Vysoká škola báňská - Technická univerzita Ostrava
Location
Signature
Abstract
This thesis was focused on customer satisfaction measurment with the shopping centre. Satisfaction measurment was realized with questionnaire research. The total average satisfaction with the shopping center was 66.6%. The sub-factors of satisfaction were also found out. There were suggestions and recommendations formulated to enhance customer satisfaction.
Description
Import 06/11/2014
Subject(s)
Satisfaction measurment, satisfaction measurment with the shopping centre, shopping centre, Forum Nova Karolina, customer satesfaction, customers satisfaction