Hodnocení výkonnosti stavebního podniku s využitím metody BSC
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Vysoká škola báňská – Technická univerzita Ostrava
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The aim of the diploma thesis "Evaluation of the performance of a construction company using the BSC method" is to evaluate the performance of a the selected company from all four perspectives of BSC. The teoretical part explains the concept of performance in connection with the value management of the company and a closer description of the BSC method. The practical part analyzes the current status from the perspective of four perspectives of BSC and the subsequent application of the BSC method. The end of diploma involved the proposil of strategic actions increasing the performance in the future basic on identificiation of shortcomings.
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Balanced Scorecard, financial analysis, pereformance assessment, monitoring, BSC perspectives, strategy, strategic map, strategic actions, strategic goals, business performance