Motivace zaměstnanců

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Knápková, Jana

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

This thesis deals with sale representative’s motivation in the pharmaceutical company. Using a questionnaire I have gathered information about factors causing dissatisfaction of sale representatives and leading to demotivation. With regards of theoretic findings about trends in the employee’s motivation I have suggested measures, which would eliminate dissatisfaction and enable the incentives better answer their purpose.

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Import 29/09/2010

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motivation, stimulation, performance, dissatisfaction, participation, incentives, communication, talent management

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