Zpracování projektu založení společnosti pro podnikání v oblasti hostesingu

Abstract

The aim of the bachelor thesis is elaborating the project for the establishment of business in the field of hostessing. Bachelor thesis is divided into theoretical part, which describes the theoretical definition of the business plan process. This part is followed by a practical part, which applied findings from the theoretical part. Will be implemented an analysis of the external environment projected company. Subsequently applied Pareto model's five forces analysis and combined SWOT analysis. After the implementation of the analytical parts is writing a business plan and to assess the feasibility and economic viability of the project. For the evaluation will be used selected economic indicators and in the conclusion will be identified key steps in the project and potential risks of the projected company.